Avon Breast Cancer Crusade, a CSR Program by Avon Products, Inc

The Avon Breast Cancer Crusade is a worldwide event that is part of the Avon Foundation. The Breast Cancer Crusade, which includes 55 countries, funds breast cancer education and awareness. The program focuses on low-income individuals, minorities and the elderly. It provides them access to medical care, screening, diagnostics and support services. The main initiative is to find a cure for breast cancer. It is funded mainly by the sale of pink ribbon products and through the Avon Walk for Breast Cancer.

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