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Thursday, February 09, 2012
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Let Me Play, a CSR Program by NIKE, Inc.


"Let Me Play - Nike's signature community effort - is part of Nike's long-term commitment giving access to the benefits of sport to all young people. Nike believes that sport is a catalyst for positive change in young people and the communities in which they live. Through innovative programs and partnerships, Nike strives to give a voice to young people through sport." (The program Web site).
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NIKE, Inc. (2008). Let Me Play. Retrieved October 18th, 2008 from http://letmeplay.com/

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